Webtrends Analysis

About Webtrends
Webtrends is a web analytics tool, it mainly focus on the collection and presentation of user behavior data for websites and mobile device applications.

Products
Data Captured - Client/Server Side data

Webtrends solution offers - On Demand & On Premises

Data collection

  1. Log file
  2. Page tagging

Log file : crawl the log files(.log format) in which the web server records all its transactions
Page Tagging : When a visitor loads the page in a browser, the browser sends a request to the data collection server(DCS) so that it may load the gif image. The data collection server receives the request and logs the parameters included in the query string of the gif image
It working with the help of javascript file (parameter value passed by javascript tag)


Basic steps of the tagging process:


1. A visitor wants to view a page on your site. This initiates a page request to your web server
2. Your server sends the page to the visitor, and this page contains a JavaScript tag
3. The tag triggers a request for a GIF with parameters attached
4. The GIF file is sent to the visitor
5. The request with the parameters is analyzed